Social Media Manager

SOCIAL MEDIA MANAGER - Active by Coco

Only candidates currently based in Bali will be considered

Active by Coco is looking for a Social Media Manager with a strong background in fashion, activewear, fitness, wellness, or lifestyle to lead our Instagram and TikTok presence.

KEY RESPONSIBILITIES

• Develop and execute the social media strategy and content calendar.

• Plan and create content ideas for Reels, TikToks, Stories, campaigns, launches, and lifestyle content.

• Identify relevant global trends and transform them into engaging, brand-appropriate content.

• Develop creative concepts, hooks, scripts, moodboards, and shot lists.

• Coordinate and direct photoshoots and video productions, including models, creators, photographers, and videographers.

• Capture and coordinate behind-the-scenes, fitness, lifestyle, product, and community content.

• Manage daily Instagram and TikTok publishing, captions, Stories, and community engagement.

• Monitor competitors, creators, and emerging trends within fashion, fitness, wellness, and lifestyle.

• Track social media performance and use insights to improve content and growth.

• Collaborate with the creative, marketing, e-commerce, and partnerships teams.

REQUIREMENTS

• 2–3+ years experience in social media, content, or digital marketing.

• Experience with fashion, activewear, wellness, fitness, or lifestyle brands is highly preferred.

• Strong understanding of Instagram, TikTok, and short-form video.

• Excellent knowledge of European and global social media trends.

• Strong creative eye and understanding of premium branding.

• Confident directing people and managing content shoots.

• Professional-level English, written and spoken.

• Creative, proactive, organized, and able to work independently.

• Own vehicle and willingness to travel around Bali for shoots and events.

BONUS

• Experience growing Instagram/TikTok organically.

• Able to shoot and edit short-form content if necessary.

• Proficiency in CapCut, Canva or similar tools.

• Existing network of Bali-based creators, photographers, studios, or fitness/wellness communities.

THE IDEAL CANDIDATE

You know what makes people stop scrolling and how to turn trends into content that feels natural to the brand.

You have strong visual taste, understand current digital culture, and are comfortable taking an idea from concept ? shoot ? publish ? analyze ? improve.

HOW TO APPLY

Send your CV, portfolio, Instagram/TikTok profile, and relevant work samples, particularly Reels, TikToks, campaigns, or examples of social growth to our email.